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home | Member Retention
 

Member Retention

Keeping your current members happy is far more important than spending time and money attracting new members

In the quest for new members, too many health club owners overlook the importance of keeping existing members involved and satisfied.  This group is your cash cow!  They have already proven that they are willing to spend money on your services.  Keep them involved, keep them spending money, and keep them happy.  It is seven times more expensive to attract a new member than it is to simply hang onto an existing member.  Plus, happy members refer new members to your club…at no cost to you!

Don’t be of the mindset that now that you have a person under contract, you don’t have to pay attention to them anymore.  Paying attention to your existing members is well worth the time and effort.

Turn your existing members into raving fans of your health club

You have access to incredibly valuable articles, in-house loyalty programs, pre-designed templates, and tutorials to help you maintain more of your existing members and decrease your dependency on new members.  In this section, you will find the following:

  • Unique Offerings:  Don’t be boring.  Be extraordinary and unique in your member offerings.  Your programming needs to be fresh and fun to keep your members excited about remaining a member
  • Loyalty Programs: Our retention and loyalty programs are all laid out for you to implement.  If you don’t keep your members involved in your club, they will soon move along to your competitors
  • Staying Connected: Your members need constant reminders of how much they mean to you.  They also are hungry for information to reach their goals.  Feed that hunger

Enjoy Immediate Access to the following

Getting the Most Out of Member Cancellations
Getting the Most Out of Member Cancellations How to get great insight from members soon to be out of sight. . . . keep reading
Oversimplified Retention
Oversimplified Retention Oversimplified Retention Systems . . . keep reading
Mission Possible, The Covert Strategy for Member Retention, Engagement, and Results
Mission Possible, The Covert Strategy for Member Retention, Engagement, and Results Member engagement can be fun challenging, and profitable for everyone . . . keep reading
Don't You Forget about Me...
Don't You Forget about Me... Its a new year with a new crowd, but don't neglect the one's who matter most. . . . keep reading
Frozen assets are better than no assets
Frozen assets are better than no assets If you aren't willing to change your ways you may find yourself left out in the cold. . . . keep reading
Don't Be a Turkey
Don't Be a Turkey Don't Be a Turkey, We count on these folks! . . . keep reading
They are reading my mind
They are reading my mind How to give your members what they want before they know they want it . . . keep reading
Follow-up and Retention For Geeks
Follow-up and Retention For Geeks Gym Marketing,there's an App for that . . . keep reading
11 Easy Tips to Boost Survey Response
11 Easy Tips to Boost Survey Response 11 Easy tips I stole from a survey expert to get better response rates. . . . keep reading
Measuring Retention
Measuring Retention To improve retention you have to track retention. Here's the way to benchmark your efforts. . . . keep reading
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